If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!I recently attended a talk by Matthew Poepsel of Gomez. Matthew was talking to a small gathering of senior managers involved with online in the insurance and banking sectors.
Matthew’s premise: Use experience is make or break for Financial Services [...]
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application_infrastructure business_it_alignment continuous_improvement customer_experience financial_services good_experience maximum_effectiveness user_experience web_channels
Posted on November 1st, 2007 by Roberto Hortal
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I have long been a proponent of open source. The power of the community, the technical prowess required to take full advantage of it and the many successful eBusinesses built on top of using it (as opposed to producing it) seem to indicate that Open Source is indeed essential to success. But the argument is [...]
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accessibility eBusiness ecommerce open_source paypal usability user_experience web_development
Posted on October 21st, 2007 by Roberto Hortal
Filed under: eBusiness | 1 Comment »
The postal service in the UK is back on strike… again. Planned strikes are quickly followed by wildcat strikes, and back to planned. In the midst of all this, direct mail -still a massively effective lead generation channel in the UK- is not delivered, leads dwindle and sales tail off. Just when Christmas is around [...]
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christmas digital_marketing marketing
Posted on October 12th, 2007 by Roberto Hortal
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I was invited to speak on last Monday’s Competitive Distribution Strategies for the Insurance sector conference. I only had 1/2 hour to go through quite an extensive presentation and I get a feeling my 30 minutes won’t be referred to as the moment that kick-started innovation and started a new era of high-value personal products [...]
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conference distribution_strategies eBusiness innovation insurance_sector
Posted on October 9th, 2007 by Roberto Hortal
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What’s wrong with this picture? How did it get like this?
Outsourcing of IT and the User eXperience (UX) plays a big part. Outsourcing’s not a new development - years before the wave of IT work heading for India starting making the headlines, companies have been giving away core competences for years, to their detriment. Looks [...]
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business eBusiness ecommerce outsourcing web_development
Posted on October 3rd, 2007 by Roberto Hortal
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Revolution magazine just hit our desk here at MORE TH>N eBusiness. On the cover, former MORE TH>N eBusiness head honcho Steve Jay looks confident above a headline declaring him a fast mover.
Inside, on page 37, the real deal. A half-page feature on MORE TH>N’s Living blog, complete with a few quotes taken from a recent [...]
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eBusiness ebusiness_professionals emarketing innovative_companies PPC revolution_magazine SEO social_media
Posted on September 28th, 2007 by Roberto Hortal
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